From organic bananas and fair-trade coffee to hybrid cars and canvas shopping bags: sustainable consumption is increasingly seen as a solution to the environmental problems brought on by climate change. In this talk, Dr. Lucy Atkinson (UT Austin) will present research that examines the ways green advertising and other persuasive environmental messages encourage consumers to adopt pro-social, civic-minded orientations in the marketplace, and the ethical questions that arise from these practices.
Free and open to the UT community and general public
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Thursday, September 21, 2017 at 11:00am to 12:00pm
Jesse H. Jones Communication Center - Building A (CMA), 5.136 - Lady Bird Johnson Room
2504A WHITIS AVE , Austin, Texas 78705